Million Dollar Homepage – there are better ways to spend your ad money

October 11th, 2005

You probably heard of the [tag]Million Dollar Homepage[/tag] – set you by a guy trying to pay for college.  The idea is simple – he has 1,000,000 pixels in an image to sell and you buy a small block (minimum purchase 10 x 10 pixels = $100).

It’s a simple idea but is also sounds like a good idea, especially given the huge publicity that it initially generated.  But it seems that as a long-term investment it wasn’t all that clever.  So so thinks Yaro Starak (link via Problogger).

Low levels of traffic from this kind of venture doesn’t surprise me at all – after all, a 10 x 10 ad (or even a 100 x 100 ad, costing $1,000) just gets lost on the page in a sea of junk.  The site has appeal for a while but who’s going to bother to keep on visiting (other than people who’ve bought ad space to check up on it)?

Yaro’s conclusion – “content is king”.

This entry was posted on Tuesday, October 11th, 2005 at 15:03 and is filed under Random Stuff .... You can follow any responses to this entry through the RSS 2.0 feed. Both comments and pings are currently closed.

One Response to “Million Dollar Homepage – there are better ways to spend your ad money”

  1. - Actualités Says:

    Une page qui vaut un million de dollars

    Grâce à une page où chaque pixel a été vendu à un dollar, Alex Tew, un étudiant anglais de 21 ans, est devenu millionaire.