Media hype – Why does every new product have to kill something else?

September 30th, 2005

Sheesh, I'm so sick of reading headlines about how one thing is going to kill something else.

  • [tag]Firefox[/tag] is going to kill [tag]Internet Explorer[/tag].
  • [tag]Sparkle[/tag] is going to kill [tag]Flash[/tag].
  • [tag]Linux[/tag] is going to kill [tag]Windows[/tag].
  • [tag]StarOffice[/tag] is going to kill [tag]Office[/tag].

It seems that the media is convinced that applications that are either not out yet or have single digit market share at present are going to leap ahead in a matter of days. From looking back at history I'd say that 99% of the time, when you read that X is going to kill Y, X usually falls off the face of the earth and you never hear about it again, at least until the next version.

History is littered with the corpses of products that were going to be "killer".

This entry was posted on Friday, September 30th, 2005 at 13:21 and is filed under In the News, PC Doctor Programming, PC Doctor's Thoughts. You can follow any responses to this entry through the RSS 2.0 feed. Both comments and pings are currently closed.

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